09.09.16
The high growth in demand for Electronics For Imaging (EFI) inkjet printers across the African continent has led to a new distribution agreement between EFI and Graphix Supply World (GSW), a long-established reseller with offices in Cape Town, Johannesburg and Durban, South Africa. This new agreement covers EFI’s Wide Format, VUTEk and Quantum printer portfolio, and incorporates a broad range of countries backed fully by Graphix Technical Support (GTS), a specialist technical company in the GSW Group.
The timing for this new authorized distribution agreement is crucial as display producers, sign-makers and print service providers across Africa are making the transition from older inkjet technologies to equipment that utilizes the latest ink formulations, including UV LED and textile options. GSW is demonstrating the EFI VUTEk GS3250lx Pro and VUTEk FabriVU 340 printers at the FESPA Africa tradeshow, Sept. 7-9 in Johannesburg.
“EFI’s broad product portfolio gives us the perfect range of wide format printers that covers every budgetary and production requirement. This enables us to provide new and existing customers with the most comprehensive choice from a single manufacturer,” stated GSW managing director Robert Franco. “Our customer base is becoming increasingly diverse in its needs. Our clients are now demanding the best inkjet technologies across, plus they expect from us robust, high-quality and reliable machines, which we will definitely be able to offer through this new partnership.”
GSW is selling EFI’s inkjet product lines in Zimbabwe, Botswana, Swaziland, Namibia, the Democratic Republic of the Congo, Tanzania, Mozambique, Rwanda, Kenya and Mauritius as well as in South Africa.
“All off these areas are ripe for the migration to the latest printing technologies as the use of wide-format digital printers of all types is escalating rapidly through these countries,” said Paul Cripps, EFI’s regional VP of sales.
The timing for this new authorized distribution agreement is crucial as display producers, sign-makers and print service providers across Africa are making the transition from older inkjet technologies to equipment that utilizes the latest ink formulations, including UV LED and textile options. GSW is demonstrating the EFI VUTEk GS3250lx Pro and VUTEk FabriVU 340 printers at the FESPA Africa tradeshow, Sept. 7-9 in Johannesburg.
“EFI’s broad product portfolio gives us the perfect range of wide format printers that covers every budgetary and production requirement. This enables us to provide new and existing customers with the most comprehensive choice from a single manufacturer,” stated GSW managing director Robert Franco. “Our customer base is becoming increasingly diverse in its needs. Our clients are now demanding the best inkjet technologies across, plus they expect from us robust, high-quality and reliable machines, which we will definitely be able to offer through this new partnership.”
GSW is selling EFI’s inkjet product lines in Zimbabwe, Botswana, Swaziland, Namibia, the Democratic Republic of the Congo, Tanzania, Mozambique, Rwanda, Kenya and Mauritius as well as in South Africa.
“All off these areas are ripe for the migration to the latest printing technologies as the use of wide-format digital printers of all types is escalating rapidly through these countries,” said Paul Cripps, EFI’s regional VP of sales.